JULIETTE - Dare to Be Dirty

Your clothes are an extension of your identity.
They’re an extension of who we are and what we stand for.
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When you put on that jacket, it can make you feel powerful and confident - or that dress, that always makes you feel beautiful.
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Everyday is an experience.
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Everyday you wake up, you put your clothes on,
and you dare to be dirty.

how does it work?

We fulfill the needs of the modern client online and offline.

JULIETTE ONLINE

Use our app to request a pickup

We pickup 7 days a week between 7-10PM

We service Financial District to 110th Street

Only 24 hour doorman buildings

Download the App–>

JULIETTE OFFLINE

Use our app to request a pickup

We pickup 7 days a week between 7-10PM

We service Financial District to 110th Street

Only 24 hour doorman buildings

See store info –>

Our story

IT WAS ALL A DREAM

I moved to NYC in 2005 to study philosophy at Fordham. Throughout my college years and 20s, I experienced different NYC neighborhoods. However one thing always remained the same. I never had a washer / dryer in my apartment. It was, and still is considered a NYC luxury.

So off I went trying various cleaners. No matter which cleaner I went to, I noticed something missing…. An experience. The whole thing felt so cold and transactional. It was so different from memories I had of doing laundry with my mom on Sundays. Sunday nights were my favorite nights because I was tucked into a warm bed of fresh linens after a long bath.
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I asked myself, “why is there a disconnect between the fabric that touches your skin everyday and the way that it’s cared for?”
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Since 2013, I’ve committed myself and my company to relentlessly pursuing what client’s truly desire - trust, a touch of excitement and the arousal of inner confidence.

– Rechelle Balanzat

Milestones